NaturNorth – New Technology Market Penetration

Client:
NaturNorth Technologies LLC (NaturNorth) produces bioactive low toxicity compounds from the bark of the white paper birch tree (Betula papyrifera). From this source NaturNorth offers commercial high purity natural compounds and their active derivatives.

Client Objective:
To determine the market potential for chemicals that can be produced from the bark of white paper birch trees.

RT&B Response:
Conducted a series of market research studies focused on specific market segments. The results guided NaturNorth in establishing their strategy for which markets to apply resources for growth.